Company: Melco Resorts & Entertainment
Family Name: Winckler
Given Name: Frederic
Role: Executive Vice-President and Chief Marketing and Brand Officer
Profile: Winckler spent most of his career in the global advertising firm J. Walter Thompson working mostly with luxury brands, before becoming Global Chief Marketing Officer for Louis Vuitton. In January 2017, he joined Melco as its Executive Vice-President and Chief Marketing and Brand Officer.
Frederic Winckler, executive vice-president and chief marketing and brand officer of Melco Resorts & Entertainment, tells AGB Nippon in an exclusive interview that his company’s IR bid in Japan is firmly focused on the future.
The Japan IR Association (JIRA) held its third event within the Diet Building complex on June 19, this time focusing on the role of entertainment within Japan’s anticipated IR industry.
Solar and wind energy will feature prominently in Melco’s “City of the Future” IR design proposals to the government of Osaka, according to statements made by Chief Marketing & Brand Officer and Executive Vice-President Frederic Jean-Marie Winckler in an interview with the Sankei Shinbun.