Sunday, January 24, 2021
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NagaCorp unveils new images of Naga 3

Cambodian casino operator NagaCorp has released new images of Naga 3, the operator’s proposed $3.5 billion expansion of its NagaWorld casino in Phnom Penh.  The...

MGM highlights entertainment in corporate brand campaign

Casino operator MGM Resorts has launched its first corporate brand campaign, aimed at highlighting its expertise as a global entertainment company. The integrated “Welcome to...

PH govt should aim to quell tourist fears: Colliers

Real estate consultancy firm Colliers International has urged the government to quell tourists’ safety and security fears following terror attacks in Mindanao and the...

KRA eyes big time, with new races, change of image

With massive crowds, booming betting turnover and burning with ambition, Korean racing just might be Asian racing's sleeping giant. Yet not only does it face the same external pressures as the sport does worldwide, there are many “internal” challenges unique to the still-emerging jurisdiction. Now the Korean Racing Authority (KRA) is hoping a new international race meeting and re-vitalized competition can lead it into a new golden age.

Going bold on branding

As regional gambling revenue slumps, some companies are finding a new marketing strategy isn’t enough to draw the crowds and instead are trying for a complete rebrand. Operators such as Star Entertainment, Donaco and Macau junket Tak Chun has all recently tweaked their image. However, rebranding is a complicated and costly process, especially if you get it wrong.

Tak Chun unveils new corporate logo

Tak Chun Group, a gaming promoter in Macau, has launched a new brand identity, stressing the group is "trendy, honourable and yet international," as...
Life After Pogos

Life After POGOs – AGB Dossier

This Dossier results from the “Life After POGOs” editorial project by Asia Gaming Brief which culminated with a pop-up digital forum on 9th December to discuss potentials ramifications in the industry.

Australian market report: How to adapt to the new normal

Covid-19 forced the rapid and unexpected closure of venues across Australia, changing the operating environment with unprecedented speed and leaving managers scrambling to adapt...
life after pogos

Life After POGOs – AGB Pop-Up Forum

The Philippines and Asia’s online gaming industry is going through uncertain times, with the gaming regulator seeing more and more operators leaving the country for greener pastures.
AGB Webinar - Acquiring and Retaining iGaming Customers

Acquiring & Retaining iGaming Customers

In this AGB Webinar Series, we covered the newest strategies for iGaming player acquisition and retention.
AGB Webinar Attracting Players, Not Fraudsters

Attracting players, not fraudsters

With sports betting restarting we are now seeing traffic levels return to pre-COVID levels. The same is unfortunately true for fraudulent activities as operators tempt players, both new and existing, with lucrative bonuses and attractive game offerings.
asia gaming briefings Dec 20

Asia Gaming Briefings – Dec 2020 Edition

Over the years, many of the answers have been remarkably prescient in their forecasts for the near-term direction of Asia’s gaming industry. However, we can safely say that no one came anywhere close to guessing what 2020 may have had in store.
news, macau, gambling

Asia Gaming Briefings – Nov 2020 Edition

While nowhere in the world has escaped the economic fallout from the Covid-19 crisis, Macau has been hit harder than most, with forecasts for gross domestic product to shrink more than 50 percent this year.
asia gaming briefings OCT 20

Asia Gaming Briefings – Oct 2020 Edition

Before the Covid-19 crisis, tourism in the Greater Mekong Sub-Region was at a record high, on track to welcome 80 million visitors in 2019, generating some $90 billion in revenue.