Las Vegas Sands has announced that it has become a top-tier sponsor for the Summer Sonic 2019 rock music festival to be held at Osaka’s Maishima Sonic Park for three days from August 16.
This represents to first move of this kind in Japan by Las Vegas Sands, representing a new phase in its campaign to woo the local community and focus on its Osaka Yumeshima IR bid.
Managing Director of Global Development George Tanasijevich stated, “Music entertainment is a signature offering in Sands’ Integrated Resorts. We find Summer Sonic an apt expression of how we plan to use music and entertainment to enliven the event calendar in Osaka for both tourists and local residents. We seek to find a long-term role for Las Vegas Sands to contribute to Osaka’s music and entertainment scene by bringing our relationships and expertise in global entertainment to Osaka, and supporting local artistes and events. Given the opportunity, we will build an Integrated Resort in Osaka that incorporates performing venues that rank among the best in the world.” (AGB Nippon)